Tuesday, July 1, 2008

NHL Tournament of Logos blog is now Icethetics

Back on September 1, 2007, I had mentioned a hockey-related blog that had a growing viewership. Since then, it had become one of the most well-known hockey blogs in the non-journalist blogosphere.

The NHL Tournament of Logos blog first began as a place for hockey fans to vote for the best team logo in a variety of categories. But it became significant more than that. It became a destination for where among things we could find out the scoop on new logos, new NHL uniforms and the display of fan concept art. The amount of content shown regularly on the blog had fans routinely coming back for more.

That goal was met. Given the expansion of coverage of subjects, Chris Smith (the site founder) has now merged the NHL Tournament of Logos blog with today's launch a brand spanking new blog called Icethetics.

In his opening post, Chris explains his upcoming plans for the new blog.

"Over the next few weeks I'll be rolling out all the new features and additions including a brand new concept art gallery, an artist partnership program and a brand new tournament for you to cast your votes! And actually, I'm announcing the new tournament today. It's something I've been talking about for several months at NHLToL.

Get ready for the NHL Tournament of Center Ice Logos! (I know you saw that coming.) Each team has in their arena a unique design painted onto center ice — usually incorporating their primary logo — so in this tournament, you'll be voting on whose is the best."

Undoubtedly, his plans for the Icethetics blog will have me wanting to continue visiting regularly. What makes it more interesting for the readers is the opportunity to make it an interactive experience just has he did for the NHL Tournament of Logos blog.

Chris brought in a talented graphics artist in Matt (GhettoFarmBoy at sportslogos.net) to not only provide some nice logo and jersey concepts, but helped him design the new blog. It is definitely eye appealing. I'm definitely looking forward to what is to come there.

Check out Icethetics. You should not be disappointed.

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